Check your website speed or you could suffer loss of Rankings

Another reminder: Slow opening websites will be penalized by Google.

Despite the recession on-line stores/shops and companies who have a strong web presence have managed to stay ahead and even grow their business as traditional ways of buying is changing. Especially in these harder economic times consumers are making even more use of web search. Customers are looking for products and information on the internet rather than visiting high street shops. In 2010 this trend will not stop, but is set to increase still further.

There will be other challenges ahead of us. Those who rely on the worlds largest Search Engine Google for their organic Search Engine Rankings, should be aware that Google as from 2010 will pay special attention to the loading speed of websites. It may well be, that individual site owners believe that their site is quite fast opening up. But what is fast? how is that measured? and what is fast to a web site owner may not be fast enough for Google.

Google has already released many statements on this subject, and Matt Cutts, Google’s top Search Engine Engineer has said it again and again in numerous interviews over the last few weeks that site speed is something they will be looking at very closely as from 2010.There is no doubt at all, that websites which are too slow for the liking of Google will get a penalty, most likely a drop in Ranking Positions. This will proof to be very expensive for many sites, as drop in rankings usually means a drop in site visitors and enquiries and sales over a period of time.

6 out of 10 websites could be affected by this new rule. We offer you a FREE but very comprehensive speed test of your site. You receive a detailed report showing you the areas of your site responsible for the lack of speed.You are then in a position to take care of the problem. If you have any question relating to web design, hosting issues or Search Engine Ranking email us or give us a call.