Web Design is more then just looks

The goal of every web designer should be to satisfy the client’s expectations and at the same time deliver a Search Engine friendly website. That is not an easy task.

Web Design is not all about creating a visually good looking site. In the early days of the web that was all a Web Designer had to do, come up with an original and good looking homepage. Times have changed. To incorporate the entire wish list can lead quite often to severe conflicts with Search Engine compatibility issues.

The home page is one of the most important pages of any website. The Home page is a key factor for high Search Engine Rankings. That advantage gets quite often lost when Design takes over and aspects such as Search Engine Ranking are forced to take a back seat.

We know how important the design and the whole concept of a company website is to business owners. We like our clients to be part of the web design process every step of the way. The name of the game is partnership and collaboration not confrontation.

We listen to our clients as they bring valuable information about their business, their market and clients to the table. This insight is a key factor in designing a website to fit the client’s business model. We listen to our clients. We do not impose our ideas on design. It is our opinion that the look of a commercial website should be shaped by the role the new website is expected to play in the business, and how best that can be achieved through design and functionality.

A website must be designed in a Search Engine friendly way,  incorporating all required elements such as functionality of coding,  optimized right from the start for all the Search Phrases which were selected prior to the design stage.

Combining web design with Search Engine optimization in a coordinated way, alongside and during the construction phase produces commercially successful websites.

If you are planning a new web project why not have a chat to us?